Beware of Bright Shiny Objects!

by Jun 21, 2022Uncategorized0 comments

I wanted to share something I’ve learned and more importantly, implemented. I’ve decided to stop chasing “bright, shiny objects.” I’ve known about this, but it wasn’t until I met a guy named James that it stuck. He said most people fail in business (or any other areas of their lives) because once they begin to experience success, they start looking for something else. Something new. Something shiny.

James believes that if something is working, you keep doing it until it stops working. Period.

He’s right. I know because the minute I started following his advice, everything changed. I’ll share a bit of what happened.

When I opened my practice in 2007, I thought all I’d have to do is put out my shingle and people would show up. You know … “if you build it, they will come.”

They didn’t.

So, I poured tons of money into business building programs. Their siren’s song lured me in with the promise of solving all my problems. If I followed the program, I’d be successful.

I wasn’t.

I’m not saying these tools weren’t good. What I’m saying is I never stuck around long enough to find out. I kept getting distracted by the next best thing, and I wasn’t gaining any traction or momentum.

It nearly ruined my health and made a hot mess of my finances. I was constantly on the verge of giving up, and I cried a lot. I even spent hours scanning job boards hoping the perfect job would appear and save me from my misery.

It didn’t.

And then I joined a business accountability group. Yes, I bought another program. The group held me accountable every week to do what I said I was going to do. Which was basically the same thing over and over. And they reminded me regularly not to get sidetracked.

Focus only occurs when we say yes to one option and no to all other options.

Did I stop chasing shiny objects? Nope. I chased a few more. Old habits die hard.

But you know what did happen? I noticed that having to show up and tell the group what I’d worked on during the week kept me from getting distracted. I didn’t want to disappoint them. That’s how we’re wired. We’re more likely to do something when we’re accountable to someone else. Working with an accountability group helped me grow faster than I ever had.

Accountability is essential for achieving goals.

There are two things I hope you’ll take away from this message. If you’re doing something that’s helping you reach your goals, stick with it. Even if it gets boring, or some bright, shiny object comes along. Keep doing the thing that works. And the other is, find someone who inspires you and will hold you accountable. You’ll get where you want to go a whole lot faster.

Looking for someone to hold you accountable? I’d love to be your accountability partner for your health and wellness goals. Schedule a complimentary Discovery Call and let’s get started!

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